- Develop and implement performance marketing strategies across various digital channels (e.g., PPC, SEM, display advertising, social media advertising, email marketing, and affiliate marketing).
- Optimize campaigns to maximize ROI, leveraging data insights and analytics to drive decision-making.
- Collaborate with the data scientist to analyze data and identify opportunities for optimization and improvement.
- Work closely with the marketing and content creation team to align performance marketing efforts with overall brand messaging and promotional activities.
- Conduct A/B testing and other experimentation methods to optimize campaign performance and drive continuous improvement.
- Stay informed about industry trends, best practices, and emerging technologies in performance marketing, and incorporate new strategies and tools as appropriate.
- Provide regular reports and analysis on campaign performance, including key metrics, insights, and recommendations for improvement.
Performance Marketing Expert - Susa, تونس - Dieture
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